The Portuguese Malnutrition Awareness Week 2020
5-12 October 2020
Video URL: https://www.youtube.com/watch?v=jzmg6rHFdaQ
Introduction
Partners
These partners were involved in the week:
- Portuguese Ministry of Health
- Portuguese Society of Internal Medicine
- Portuguese Society of Surgery
- Portuguese Society of Oncology
Objectives & strategy
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Leverage awareness of health professionals, patients and caregivers for disease-related malnutrition in Portugal;
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Educate for the importance of early screening and early nutritional treatment;
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Increase awareness of the role of clinical nutrition in patient recovery;
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Educate patients / caregivers to discuss the nutritional status with their healthcare professional;
To achieve meet these objectives, APNEP teamed up with the Optimal Nutritional Care campaign with the endorsement of the Ministry of Health and scientific support of the main medical societies.
Activities
Media campaign (online, TV and relevant papers)
Social media campaign
Outcomes
Communication, Content & Materials
Please find examples of content and materials at dedicated website:
- Testimonials videos
- Media campaign: PR agency and press release
Aníbal Marinho
ONCA Coordinator Portugal
Contact
View country page
Contact Aníbal for inquiries on Portuguese campaign activities and for publishing of your Good Practice on this website. portugal@nutritionalcare.eu
Country page Portugal
Please read about the Portuguese objectives, approach, team and good practices.
Visit page
